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Carol Alayne ~ master tailor
a blend of haute-couture and Savile Row
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For gawd sake, get me to the church on time!
I had request from a bride-to-be this week. It was not for a new commission, but rather a desperate plea to remedy a gown she had...
Carol Alayne
Apr 20, 20192 min read


Born again clothes!
I was helping a male client with his wardrobe edit the other day; what to keep, amend, archive or recycle. He was convinced his old DJ...
Carol Alayne
Nov 7, 20181 min read


Trouser roles
I have a number of autumn/winter trousers in production at the moment. As I was putting the final hand stitches into a blue birdseye...
Carol Alayne
Oct 21, 20172 min read


The Red Dress
Last week I put the finishing touches to this glorious red dress and sent it on its way to New York for a client who will attend the Tony...
Carol Alayne
Oct 1, 20172 min read


Sensational Butterflies
The caterpillar does all the work but the butterfly gets all the publicity’, supposedly said the comedian George Carlin. I guess this is...
Carol Alayne
Aug 1, 20172 min read


Women tinkering with tailoring! Why not do it for real
“Annie Hall” hit the mark perfectly some 30 years ago in the eponymous film by Woody Allen. From top down, her combination of trilby,...
Carol Alayne
Jul 27, 20172 min read


That thing called Swing
From time to time I wonder what happens to the finished garments that leave my studio, often with my exit advice to “wear them in”. It is...
Carol Alayne
May 30, 20172 min read


Power Dressing, but does it empower
The Sunday Times (UK) Style section devoted a number of column inches to the do’s and don’ts for women who find themselves at the front...
Carol Alayne
May 1, 20172 min read


All in a day…dress
The V&A seminar, an invitation to speak on the BBC’s iconic radio programme Woman’s Hour, and a new commision from the King’s Singers...
Carol Alayne
Jan 10, 20172 min read
Strike up the brand!
I recently had some interesting exchanges with a friend on what is meant by ‘personal branding’. We agreed about how branding works with...
Carol Alayne
Nov 25, 20162 min read
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